Friday, December 20, 2013

Augmented Reality Software – Driving Commercial Stores

Augmented reality software is now widely perceived to have been the technology of future because of novelty involved. This is indeed one of the most innovative technologies in today’s world. This innovative technology brings to you an enriched world that is technically executed by the addition of computer assisted graphics, video, audio and other sensory input like GPS data.

Means, the software technology basically allows you augment view of your real world.
AR software has become quite a known phenomenon in the world of advertising and digital marketing. With oxymoron term like “reality in virtual world”, AR has gone through all walks of life comprising experience from shopping to television shows. We know that shopping is one of the most ingrained habits of individuals. They prioritize both the online and in-store shopping.

However, shopping for goods at both ways is not a simultaneous convenience that one can enjoy. Both have their respective benefits and so should be prioritized according to one’s specification and needs.
Well, the advent of latest technologies in the field of online shopping has done a good job in terms of promulgating the growth of online shoppers. We perceive augmented reality as one of the most crucial and innovative technologies to have benefited online shoppers a lot in a way conspicuous to their increasing growth on the virtual stores.

Though the in-store shopping has its own virtue, but increasing popularity of online shopping has posed challenge in front of it. With that, the end result presents a clear picture that if online shopping continues with the same increasing pace of growth, it will benefit it positively and would help it leave in-store shopping behind.

Due to the fact of AR software getting popular, global retailers, by recognizing the capacity of AR, adapts it to their virtual shopping domain in an effort to give customers a very systematic online shopping experience.
Needless to say that AR software like virtual trial room or online dressing room has played their pivotal role to bring forth a remarkable result in terms of improved customer-retention and customer engagement rate.
The advent of online dressing room is really a very great example of AR software getting widespread popularity, and days are not too far when we would witness immense growth of this digital technology in various fields. From Fityour to a lot wide segment of augmented reality software applications, they have provided world a very convenient, reliable and trusted shopping mode.

Buying goods through self-examination is indeed a noble idea that buyers were unaware of few years back. So, advent of AR software applications such as Fityour and others contributes increasing growth of online shopping on the website of retailers.

Augmented reality software applications have paved the path of success for both the retailers and the shoppers. No doubt that they have introduced their reliable presence in the field of online shopping. Also, advent of innovative AR software apps give value to online shopping by allowing customers self-examine their favorite products thereby allowing them experience shopping in comfort and convenience.

Thursday, December 5, 2013

Futuristic & Innovative Augmented Reality Software

Augmented Reality Software has redefined the era of digital technology distinctively.

We can recollect the long gone era, for example, when augmented view of the real world was not existed. Time changed and eventually brought to us the new era of digital technology where augmentation of the real world is no longer an unimagined term.

The AR software comes in a numerous applications such as content management system, branded app solution, browser for commercial and non-commercial uses and gaming software technologies, including Dead Space and Cyber generation.

They certify abundance of the technology in terms of novelty.

How does AR software augment view?

The augmented reality software uses location based expertise to deliver viewer the augmented visualization of things in real world.It uses input data such as GPS, audio, video and other computer assisted sensory inputs including graphics to foster augmented visual of an objective material.

Sometimes, I believe that AR aptly demarcates objective reality from that of subjective realism by presenting the sense in totally educative augmented depiction. For example, what we see in real world has the connectivity with objective realism. But when we have its visual in augmented form, we assume or watch it in subjective sense, which in another way of explanation, is well defined version of the objective or physical world reality.

AR software exemplified –

Have you heard of virtual fitting room app?

Don’t text your mind, if you haven’t, as the article is going to tell you about this –

Virtual reality app is the brainchild concept of AR and is one of the parts of AR software technology. Developed for the purpose of making online shopping of buyers comfy and convenient, virtual trial fitting room or online dressing room app has been one of the best-rated technologies around the world.

What does it do?

It does nothing except a very important thing – to help buyers try on virtual outfits from the comfort zone of home.

Using your computer’s webcam, any garment retailer’s website with online dressing room can be viewed by the users and clothes can be tried on without having to use them physically. You can, for example, place a virtual wrist watch on your wrist and can adjust the fitting of the watch to have a perfect look on your wrist. This will give you an idea whether or not the watch should be purchased on account of the kind of look it gives onto your personality.

Online dressing room and similar kind of AR software products have come as a boon for marketers, especially garment retailers to maximize the software technology to their advantage. If sources from renowned retailer websites worldwide are to be believed, using online dressing app alone has accounted for triple-fold selling outputs due to overwhelming response from customers.

At last, augmented reality software is arguably futuristic. It has its copious potentiality to benefit the marketers or business world distinctively. Based on marker or markerless mechanisms, AR software technology has brought the concept of augmentation to the reality of mankind appreciatively.Read more